TO celebrate its 220th anniversary, the iconic fragrance 4711 sponsored the Matthew Williamson A/W 12 show at The Royal Opera House, London Fashion Week.

Dreamy, floaty silhouettes were central to the collection, in signature gold’s, blues and shades of orange. His infamous prints were the perfect marriage between old and new. The show was full of opulence and grandeur and resonated in the 4711 ‘bremer blue’ iconic design and fragrance.

Known as 'the mother of all fragrances' 4711 are delighted to collaborate with the designer

Speaking on behalf of 4711, Jessica Bosnich said: "2012 is an exciting year for 4711. Supporting Matthew Williamson for Autumn/Winter 2012 is a great privilege and sets the scene for further projects later in the year.

Matthew added: “I’ve loved 4711 from when I was a small child. Its fragrance is really evocative of all the things I love; it’s sentimental, yet exotic at the same time. I love the design and opulence of the bottle, and the colour ways work perfectly with my signature design aesthetic. I’m thrilled to be in collaboration with the 4711 brand.”